[Live Blog] Real-time takeaways from #SMLive 2022 – IGWIIKI


This is a Live Blog, reporting the important updates, takeaways, and quotes from #SMLive 2022, Social Samosa’s marquee virtual conclave.

Welcome to the Live Blog for #SMLive 2022, the 6th edition of Social Samosa’s marquee virtual conference – #SMLive.

Created to celebrate the medium that is the reason for our very existence – yes, social media, every year #SMLive by Social Samosa curates conversations and insights on benchmark industry practices, trends, and challenges on the occasion of World Social Media.

Today, we speak to a range of industry stalwarts, as they discuss trending topics such as Purpose, Music on Instagram Reels, Web3 & NFTs for Advertising & Marketing, The State of Social for Brands, B2B Marketing, Meme Marketing, OTT Marketing, and much more.

You can tune into the Live session here. You can also see the Live Feed on Social Samosa’s Facebook, YouTube, and LinkedIn.

03.00 PM – Social Samosa goes Live

03:03 PM – Hitesh Rajwani, CEO, Social Samosa Network welcomes the viewers & industry peers.

03:05 PM: Arun Srinivas, Director, Global Business Group, India at Meta joins

03:10 PM: What we offer to the world is different because versus TV & Print where you get a lot of content you might not like, we offer content that you like basis AI + your preferences.


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